The beauty industry is rapidly evolving. Every year billions of dollars are invested worldwide in developing new technologies in anti-aging therapy, facial and body care procedures, and new drugs and devices. Over the past twenty years, the speed of inventions and patents in this area has become unprecedented. Humanity has always been interested in making its appearance attractive, but only in the last decades have we come close to revolutionary results. Today aesthetic medicine and cosmetology can completely change your face and body or correct some of its features. Extending your youth for decades with regular beautification programs and anti-aging procedures is possible. All this was made possible thanks to advances in science and technology in medicine, chemistry, and related specialties. But in this race for beauty and youthfulness, it is essential to remember about regular check-ups; attention to their health should be integral when visiting cosmetic clinics. Beauty therapists should remind their patients to undergo annual check-ups, especially mammograms. Vyacheslav An, general manager for the development and implementation of innovations in cosmetology clinics "Charm," takes an active social position and involves all clinic staff in social activities. With extensive experience in cosmetology, having built a successful business based on the clinic "Charm," Vyacheslav An makes every effort to draw attention to women's health problems and contribute to preventive methods. Today, Vyacheslav An, general manager for the development and implementation of innovations in cosmetology clinic "Charm," answers important questions. Vyacheslav, do you think it is important to draw public attention to breast cancer in Russia? Every year in our country, this disease is diagnosed in 50,000 women, of whom 22,000 later die. Mortality from breast cancer is increasing by 2% annually. This makes breast cancer the most common cancer among women, with one in eight women at risk of contracting the disease. Previously, the main blow was made on women in menopause or post-menopausal after the age of forty. Still, today breast cancer has "youthfuled" and is more often revealed in 30- and even 20-year-old women. And today, some methods allow the disease to be discovered at such early stages that it can be cured entirely. But because of ignorance, most women see a doctor too late when the disease has already progressed. That's why comprehensive awareness of the problem is essential. It literally allows lives to be saved. Your clinic also performs mammoplasty. Doesn't such surgery carry a risk of breast cancer? Implants are not a proven risk factor for breast cancer. This means that there are no confirmed medical studies today that would suggest this. Proven risk factors include heredity, age, breast tissue density, the nature of hormonal background, past breast irradiation, lack of breastfeeding experience, long-term use of contraceptives, being overweight, having a sedentary lifestyle, and other factors. Moreover, in preparation for surgery, a woman must undergo an examination by a mammologist and a mammogram to detect disease in its early stages. At the same time, the presence of implants motivates women to undergo regular examinations by specialists to ensure that the previous procedure does not require correction. Accordingly, they have a better chance of diagnosing the disease early when it is well-treated than patients who are not regularly examined. Vyacheslav An would like to take this moment to appeal to female readers: "Be aware of your health. Remember: Cancer that was "detected" in the early stages can be cured in 90% of cases. This means the woman can return to her normal life and prolong it. - Vyacheslav An assures. - So, if you or your loved ones have the slightest suspicion or symptoms of the disease - go to the doctor as soon as possible. Be healthy!"
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Social responsibility is the trend of the company's development today. It is one of the highest stages of the company's development. When a company calls itself socially responsible, it is always asking itself the question: What benefits do the company and its activity bring to man, nature, or the world? One socially responsible company is the "Charm" Clinic of aesthetic medicine. Vyacheslav An, general manager for the development and implementation of innovations in cosmetology, pays special attention to the level of responsibility assumed by the company. In this regard, Vyacheslav An pays much attention to the development of corporate social responsibility, volunteering, sponsorship, and charity. The main direction of activity was chosen to help children and teenagers in his native city of Novosibirsk. For this purpose, Vyacheslav initiated a project of sponsorship of the hockey club "Siberia" in 1999-2001 by "Promservice." Thanks to this sponsorship, Novosibirsk opened additional sports teams for young people, held an advertising campaign in schools, colleges, and universities of the city to popularize a healthy lifestyle among children and youth, allocated funds for the purchase of sports equipment to make training accessible to children from disadvantaged families and children from orphanages. A Vyacheslav proudly recalls that he managed to involve hundreds of children in sports, for whom sports clubs have become an alternative, safe, and healthy leisure time, safe socialization in the company of like-minded people - as opposed to the disadvantageous influence of street companies.
"I know that sports have changed the lives of many of these kids. Many young people from Novosibirsk have been saved from bad companies, bad habits, addictions, and participation in criminal acts. And many of them found true friends", - says Vyacheslav. In 2008, the general manager of the clinic "Charm," Vyacheslav An, took the patronage of the children's hospital and, at his own expense, repaired the operating room at Novosibirsk Children's Hospital № 3. It was thoroughly repaired by replacing double-glazed windows, the heating system, and electrical wiring. New lighting equipment, sterilizers, and air cleaning and disinfection systems were also purchased. As a result, children whose parents cannot afford medical care in private medical institutions receive timely, high-quality medical care. Since 2010, Vyacheslav An, as general manager for the development and implementation of innovations in the cosmetology clinic "Charm," has implemented a permanent program to help children and adult patients diagnosed with paresis. Such patients receive free surgical care from the clinic's top medical experts. Also, the "Charm" clinic always supports various marathons. Thus, the company's staff and general manager, Vyacheslav An, joined the charity marathon against breast cancer. More than 15000 people all over the world take part in this charity marathon every year, and during its history, more than 4 million euros have been raised for cancer funds. There is also a social responsibility to the company's employees. Loyalty and development programs are constantly being developed. Creating in a clinic team an atmosphere of trust, respect, and cooperation, access to modern professional knowledge, and the latest developments in the field of cosmeceuticals, hardware, injection, thread, and other procedures, aesthetic plastic surgery has significantly increased the motivation of staff to the collective development of new ideas, techniques, and approaches. Thus, An Vyacheslav introduced a comprehensive system of staff development. A personal development card was designed for each employee with the highest potential, including improvement of technical professional skills, so-called hard skills, and soft skills. And these are "human" skills: active listening, empathy, critical thinking, time management, stress resistance, and many others. An important innovation was also introduction of a psychology course for all clinic employees. Under the development program, all clinic employees necessarily take a specially designed for the experts in the field of aesthetic surgery and cosmetology psychology course, which takes into account the peculiarities of psychological reactions and states of patients during and after procedures in the rehabilitation process. Also, Vyacheslav An introduced a program to support young employees - mentoring, mentoring, and learning-by-doing, when less experienced clinic experts learn from more experienced colleagues during the working process. This approach accelerates the professional growth of both types of specialists: both mentors and their mentees, and increases staff loyalty. Creating a trusting and respectful atmosphere within the clinic reduces the risk of error and post-procedure complications. It promotes a cross-disciplinary approach to diagnosing complex cases when experts from different specialties are involved in solving the problem. |
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AuthorVyacheslav An, general manager for the development and implementation of innovations in cosmetology at the "Charm" clinic, is a very subtle manager who was able to implement the experience of managing a trucking company in the development of a cosmetology clinic. ArchivesCategories |